LCI 2021-22 | Talking to Global Minds Series: Costas Markides

The University of Nicosia and UNIC Global Training, in collaboration with the UNIC Career Success Centre and selected sponsors are bringing to you the series of talks “Talking to Global Minds”, featuring some of the brightest minds on the planet, namely Peter Hinssen, Suneel Gupta, Costas Markides and Ethan Kross. Join the brightest minds on the planet, who challenge the status quo in business, spearhead innovation and shape our ideas for the decisive year ahead.

Costas Markides is a Professor of Strategy & Entrepreneurship at the London Business School. He is one of the most recognized management gurus in the world on topics of Strategy and Innovation. Voted more than once, as one of the most influential management thinkers at the Thinkers50 list, Markides is an insightful and passionate speaker, with an amazing presence both on stage and online. An expert on Strategy & Innovation and author of several best-selling books.

The ‘Organizing for the New Normal’ book explores how to put together the ingredients that will improve the odds of success in the new normal. The book focusses on how to create a “permanent” sense of urgency and an organization-wide unease with the status quo; how to convince people to exploit disruption as an opportunity when all they see around them are its negative consequences; how to institutionalize into the DNA of the organization the day to day behaviours that will allow us to identify and respond to change early—and how to achieve this in a decentralized way; how to develop a strategic response that is innovative and aims to attack the disruption rather than defend against it.